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  • Writer's pictureVicki Prentice

Core values and convictions that guide me

Over the years I have come to realize that I am empowered to serve others–whether in my personal or professional life–by working according to specific standards that guide me in the work God gives me to do.

Today, I'd like to share a few of the values and convictions that govern my work.

I am committed to these core values and convictions, and am willing to sacrifice whatever it takes to:

  • ​Be PURPOSE-DRIVEN, living out the philosophy that “Whatever you do, work at it with all your heart."

  • Have an ATTITUDE energized and fueled by joy, contentment and confidence in every circumstance and situation.

  • Consistently deliver EXCELLENCE by bringing my full self and all of my strengths and creative abilities and skills to every project without feeling the need to be perfect.

  • Continue GROWING by improving by at least one percent in my work each day, for God, for family, and for clients.

  • Be a woman of INTEGRITY and TRUTH, publishing books, creating marketing pieces, and designing websites that are inspired by the honest real life experience of my clients.

  • HONOR each client as I guide them through the process of achieving their ultimate goals by writing, designing and communicating their story, message and/or brand in a way that honors their audience.

Your core values and convictions may not be the same as mine–and that is fine. However, I urge you to take some time to establish your own set of standards that reflect who you are and will guide you in all the areas of your life. In doing so, you will be empowered to do the work you are given to do, in a way that is honoring to yourself, to others, and ultimately to God.

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